Citizens | As citizens who believe in God, respect Pancasila’s and humanity’s principles, cherish the country, and value cultural variety |
Long-life Learner | As lifelong learners who are self-sufficient, responsible, tolerant, law-abiding, socially sensitive, and environmentally conscious |
University’s Value | Actualizing university values into action in accordance with the UC code of ethics ((humanity, Equality, Dignity, Nourishing, Trust, Organizational norm, IPE, University freedom, Civilization, Sensitivity) |
Critical Thinking | Capable of developing product/service concepts based on logical and analytical thinking based on tourism and creative economy principles for long-term development in the tourist sector (Hotel & Tourism, Culinary, Eco and Digital Tourism) |
Creativity-Innovation | Possess the ability to produce creative and innovative works based on tourism science using competence-based learning and experiential learning methods, by applying fundamental knowledge and focus, both independently and collaboratively, and by utilizing the most recent “Information and Communication Technology.” |
Problem Solving | Capable of compiling alternative tourist solutions with value propositions and market acceptance based on market research, which are useful for scientific advancement and increasing the community’s quality of life. |
Decision Making | Capable of making effective and efficient decisions in the sector of tourism based on ethics and learning experience. |
Communication-Recognition | Capable of aesthetically and orally presenting his work with the Smart Tourism idea in visual/digital form that is appreciated by the academic community and/or the general audience. |
Multidisciplinary | Capable of developing specialized and comprehensive learning strategies to handle difficulties encountered, based on a mentality established while studying independently in the subject of tourist science/expertise and entrepreneurship. |
Theories | Understanding the theoretical ideas of tourism, management, sustainability, global management, and management. |
Method | Mastering methods in the fields of Tourism, Service Management, Personnel Management, Marketing Management, Business, Cross-Cultural Business, Operations |
Concept, Principles & Techniques | Capable of mastering concepts, principles, and procedures in the disciplines of tourist science/expertise, service management, personnel management, marketing management, business, cross-cultural business, and operations that are employed in thinking and solving cases.. |
Approaches | Understanding the economic and socio-cultural approaches that can connect knowledge in tourist science/expertise with knowledge in entrepreneurship/scientific field |
