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https://static.uc.ac.id/fikom/2020/05/rsz_convey_messages_gaby_01-scaled.jpg25601440[Ditulis oleh Gabriela Laras Dewi Swastika, S.I.Kom., M.A. & Josephine Kurniawan Lukito] Dalam praktik berkomunikasi kita mengenali salah satu tipenya, yaitu komunikasi persuasi, yang selalu berkaitan dengan upaya membujuk audiens. Namun, apakah sekadar bujukan? Persuasi sendiri perlu dipahami sebagai praktik komunikasi yang dilakukan persuader dengan maksud mempengaruhi penilaian dan aksi dari audiens, serta memberikan audiens...