{"id":80584,"date":"2025-11-14T16:30:01","date_gmt":"2025-11-14T09:30:01","guid":{"rendered":"https:\/\/www.ciputra.ac.id\/library\/?p=80584"},"modified":"2025-11-14T16:30:01","modified_gmt":"2025-11-14T09:30:01","slug":"genai-ancam-homogenisasi-universitas-ciputra-ingatkan-desainer-muda-jaga-dna-lokal-beritajatim-com-12-november-2025","status":"publish","type":"post","link":"https:\/\/www.ciputra.ac.id\/library\/en\/genai-ancam-homogenisasi-universitas-ciputra-ingatkan-desainer-muda-jaga-dna-lokal-beritajatim-com-12-november-2025\/","title":{"rendered":"GenAI Ancam Homogenisasi, Universitas Ciputra Ingatkan Desainer Muda Jaga DNA Lokal. beritajatim.com. 12 November 2025"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Sumber:https:\/\/beritajatim.com\/genai-ancam-homogenisasi-universitas-ciputra-ingatkan-desainer-muda-jaga-dna-lokal<\/a><\/p>\n

GenAI Ancam Homogenisasi, Universitas Ciputra Ingatkan Desainer Muda Jaga DNA Lokal<\/a><\/h2>\n

12 November 2025<\/p>\n

Surabaya (beritajatim.com) \u2013<\/strong>\u00a0<\/span>Universitas Ciputra (UC) Surabaya menyoroti risiko serius di balik adopsi Generative Artificial Intelligence (GenAI) yang kian masif di industri kreatif.<\/p><\/blockquote>\n

UC Surabaya mendorong desainer muda untuk tidak sekadar menjadi \u2018operator\u2019 AI, tetapi wajib memperkuat design positionality (kesadaran posisi diri) dan pluriversality (keberagaman nilai) agar karya mereka tidak kehilangan konteks budaya.<\/p>\n

Dean of SCI Universitas Ciputra, Dr. Susan mengakui AI memang menawarkan kecepatan dalam produksi visual. Namun, ia memperingatkan adanya bahaya homogenisasi budaya dan estetika global yang seragam.<\/p>\n

\u201cAI bisa menggambar lebih cepat, tapi dia tidak paham konteks sosial dan budaya di balik desain,\u201d kata Susan, Rabu (12\/11\/2025).<\/p>\n

Menurutnya, di sinilah letak krusial positionality. Desainer didesak untuk sadar dari mana ia berpikir, nilai apa yang dibawa, dan siapa yang diwakili oleh karyanya.<\/p>\n

Kekhawatiran ini bukan tanpa alasan. Data World Economic Forum (2024) menunjukkan sekitar 60 persen pekerjaan di industri kreatif global kini bersinggungan langsung dengan teknologi AI.<\/p>\n

Ironisnya, laporan McKinsey (2023) mencatat, meski lebih dari 40 persen desainer muda aktif memakai tools generatif seperti Midjourney, hanya 12 persen desainer di Asia Tenggara yang secara eksplisit mempertimbangkan konteks etik atau budaya saat menggunakannya.<\/p>\n

\u201cPendekatan pluriversality (keberagaman cara berpikir) adalah cara melawan dominasi tunggal itu, termasuk dengan mengakar pada budaya Nusantara,\u201d jelas Susan.<\/p>\n

UC menuntut mahasiswanya menjadi pemikir kritis, bukan sekadar kreator teknologis. Tujuannya, memastikan desainer muda Indonesia tidak hanya menjadi pengguna AI, tetapi juga pencipta narasi baru yang berakar pada nilai lokal.<\/p>\n

\u201cKami ingin mahasiswa paham tanggung jawab sosial di balik karya mereka. Ini lebih besar dari sekadar inovasi. AI memang bisa menghasilkan bentuk, tapi hanya manusia yang bisa memberi makna,\u201d tandasnya.\u00a0<\/span>[ipl\/but]<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

Sumber:https:\/\/beritajatim.com\/genai-ancam-homogenisasi-universitas-ciputra-ingatkan-desainer-muda-jaga-dna-lokal GenAI Ancam Homogenisasi, Universitas Ciputra Ingatkan Desainer Muda Jaga DNA Lokal 12 November 2025 Surabaya (beritajatim.com) \u2013\u00a0Universitas Ciputra (UC) Surabaya menyoroti risiko serius di balik adopsi Generative Artificial Intelligence (GenAI) yang kian masif di industri kreatif. UC Surabaya mendorong desainer muda untuk tidak sekadar menjadi \u2018operator\u2019 AI, tetapi wajib memperkuat design positionality (kesadaran posisi…<\/p>\n","protected":false},"author":65,"featured_media":80585,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4921],"tags":[],"class_list":["post-80584","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uc-news-november-2025"],"yoast_head":"\nGenAI Ancam Homogenisasi, Universitas Ciputra Ingatkan Desainer Muda Jaga DNA Lokal. beritajatim.com. 12 November 2025 - Library<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ciputra.ac.id\/library\/genai-ancam-homogenisasi-universitas-ciputra-ingatkan-desainer-muda-jaga-dna-lokal-beritajatim-com-12-november-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"GenAI Ancam Homogenisasi, Universitas Ciputra Ingatkan Desainer Muda Jaga DNA Lokal. beritajatim.com. 12 November 2025 - Library\" \/>\n<meta property=\"og:description\" content=\"Sumber:https:\/\/beritajatim.com\/genai-ancam-homogenisasi-universitas-ciputra-ingatkan-desainer-muda-jaga-dna-lokal GenAI Ancam Homogenisasi, Universitas Ciputra Ingatkan Desainer Muda Jaga DNA Lokal 12 November 2025 Surabaya (beritajatim.com) \u2013\u00a0Universitas Ciputra (UC) Surabaya menyoroti risiko serius di balik adopsi Generative Artificial Intelligence (GenAI) yang kian masif di industri kreatif. 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