{"id":46091,"date":"2023-11-15T11:42:10","date_gmt":"2023-11-15T04:42:10","guid":{"rendered":"https:\/\/www.ciputra.ac.id\/library\/?p=46091"},"modified":"2023-11-15T11:42:10","modified_gmt":"2023-11-15T04:42:10","slug":"universitas-ciputra-ajak-generasi-muda-main-srimulat-di-hari-pahlawan-surya-co-id-12-november-2023","status":"publish","type":"post","link":"https:\/\/www.ciputra.ac.id\/library\/universitas-ciputra-ajak-generasi-muda-main-srimulat-di-hari-pahlawan-surya-co-id-12-november-2023\/","title":{"rendered":"Universitas Ciputra Ajak Generasi Muda Main Srimulat di Hari Pahlawan. Surya.co.id. 12 November 2023"},"content":{"rendered":"

\"\"<\/a><\/p>\n

Klik berita : https:\/\/surabaya.tribunnews.com\/2023\/11\/12\/universitas-ciputra-ajak-generasi-muda-main-srimulat-di-hari-pahlawan.<\/a><\/strong><\/p>\n

SURYA.co.id | SURABAYA –<\/strong>\u00a0Universitas\u00a0Ciputra<\/a>\u00a0(UC) menggelar pertunjukan budaya dengan melibatkan Gen Z atau\u00a0generasi\u00a0muda<\/a>\u00a0guna mengisi Peringatan hari Pahlawan 2023.<\/p><\/blockquote>\n

Untuk menarik minat generasi Z atau kaum milenial, UC mengadakan kegiatan lomba Strategi Marketing untuk\u00a0Srimulat<\/a>\u00a0dan juga Pagelaran\u00a0Srimulat<\/a>\u00a0dengan menggandeng Museum Gubug Wayang sebagai pemegang lisensi\u00a0Srimulat<\/a>\u00a0dan Monster Group untuk pembuatan tokoh\u00a0Srimulat<\/a>\u00a0dalam bentuk AR.<\/p>\n

Christian Anggrianto, Kepala Program Studi Visual Communication Design UC menjelaskan, banyak cara dalam meneladani dan menghargai jasa pahlawan. Salah satunya adalah dengan mengambil peran dalam pelestarian budaya bangsa.<\/p>\n

“Dalam kesempatan ini, kami mengajak mahasiswa VCD dan anak-anak SMA untuk ikut serta dalam Upaya pelestarian salah satu budaya yaitu\u00a0Srimulat<\/a>,\u201d terang Christian, Minggu (12\/11\/2023).<\/p>\n

Ia berharap\u00a0generasi\u00a0muda<\/a>\u00a0terutama Gen Z bisa melihat begitu beragamnya budaya Indonesia dimana kebudayaan ini merupakan warisan yang menjadi tanggung jawab kita dalam pelestariannya.<\/p>\n

\u201cKami berharap bahwa dengan Upaya ini\u00a0Srimulat<\/a>\u00a0bisa kembali terdengar gaungnya.\u00a0Srimulat<\/a>\u00a0bisa mempertahankan relevansinya dengan mengambil tema-tema yang relate sesuai generasi penikmatnya sehingga dapat Lestari,\u201d pungkasnya.<\/p>\n

Pramesti Saniscara, perwakilan panitia menjelaskan bahwa peserta lomba dibebaskan untuk melakukan eksplorasi tentang\u00a0Srimulat<\/a>, mulai dari pemilihan media, hingga cara penyampaian materi.<\/p>\n

\u201cPeserta kita tantang untuk membuat strategi marketing untuk budaya\u00a0Srimulat<\/a>. Hal itu tentu membawa peserta melakukan eksplorasi terhadap apa itu\u00a0Srimulat<\/a>\u00a0sehingga bisa membuat kampanye marketing dengan narasi sesuai jaman sekarang,”urainya.<\/p>\n

Peserta diberi kebebasan dalam memberikan interpretasi terhadap setiap karakter juga model humor khas\u00a0Srimulat<\/a>.<\/p>\n

Demikian pula untuk media promosinya, peserta bisa membuat poster, atau memanfaatkan media sosial seperti Tiktok, Instagram, Film pendek dan lainnya.<\/p>\n

Lomba yang sudah dibuka sejak awal bulan Oktober lalu mengundang peserta mulai dari siswa-siswi SMA hingga mahasiswa.<\/p>\n

Pramesti menuturkan bahwa sangat jarang\u00a0generasi\u00a0muda<\/a>\u00a0yang peduli untuk melestarikan performance art semacam ini dengan Branding Strategy.<\/p>\n

\u201cBukan hanya lomba, beberapa mahasiswa dan dosen UC juga ikut serta dalam Pagelaran\u00a0Srimulat<\/a>\u00a0di Dian Auditorium UC. Setelah eksplorasi\u00a0Srimulat<\/a>, kemudian dilanjutkan dengan ikut dalam lakon srimulat akan jadi proses pembelajaran tersendiri bagi mahasiswa,\u201d terang Pramesti.<\/p>\n

Mahasiswa yang ikut tampil dalam\u00a0Srimulat<\/a>, Verawati Puspita Sari mengungkapkan dirinya merasa tidak menyangka bisa dipilih untuk bergabung dan tampil bersama\u00a0Srimulat<\/a>\u00a0surabaya.<\/p>\n

“Ini hal yang istimewa saya bisa bertemu dan berkarya bersama dengan\u00a0Srimulat<\/a>\u00a0yang melegenda, dia merasa sangat bangga berharap penampilanya tidak mengecewakan karena merupakan kali pertama,”ungkap mahasiswa dari jurusan Ilmu Komunikasi angkatan 2021.<\/p>\n","protected":false},"excerpt":{"rendered":"

Klik berita : https:\/\/surabaya.tribunnews.com\/2023\/11\/12\/universitas-ciputra-ajak-generasi-muda-main-srimulat-di-hari-pahlawan. SURYA.co.id | SURABAYA –\u00a0Universitas\u00a0Ciputra\u00a0(UC) menggelar pertunjukan budaya dengan melibatkan Gen Z atau\u00a0generasi\u00a0muda\u00a0guna mengisi Peringatan hari Pahlawan 2023. Untuk menarik minat generasi Z atau kaum milenial, UC mengadakan kegiatan lomba Strategi Marketing untuk\u00a0Srimulat\u00a0dan juga Pagelaran\u00a0Srimulat\u00a0dengan menggandeng Museum Gubug Wayang sebagai pemegang lisensi\u00a0Srimulat\u00a0dan Monster Group untuk pembuatan tokoh\u00a0Srimulat\u00a0dalam bentuk AR. Christian Anggrianto, Kepala…<\/p>\n","protected":false},"author":1,"featured_media":46093,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4593],"tags":[],"class_list":["post-46091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uc-news-november-2023"],"yoast_head":"\nUniversitas Ciputra Ajak Generasi Muda Main Srimulat di Hari Pahlawan. 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